I know you may have had this thought too: "What if my song really makes it into the charts?" Maybe you've immediately pushed it to one side again because it sounds too big, too unrealistic or too "mainstream".

But I'll tell you something today: you can have this dream. You can keep it. And you can work on integrating it into your very own music business - whether you're from Munich, Berlin or a small village, whether you're an independent or have a small team.

The summer was loud, full of impressions, perhaps also a little chaotic. And now? Sitting there with your to-do list, a few open booking emails, your half-updated EPK - and asking yourself: Where do I start?

This is exactly the moment when you come back to yourself. The transition from summer to fall is like a gentle reminder: you can find your way back into focus. Not with pressure, but with awareness.

I recommend this gentle restart. For you as a musician, for your creative business, for your inner clarity.

Many female musicians find booking difficult. Not because of a lack of quality, but because they don't know how to present themselves. Especially in the music business, where dozens of requests come in every day, it takes more than a good song - it takes connection.

In music coaching I often say: don't write an application, write an invitation. If you're looking for booking tips, start with your language. Who are you as a musician? What do you want to say musically? And how do you want to come across as an artist?

Fall is the most important time in the music business if you want to get booked. Promoters are now back at work on their calendars and planning the next year. If you want to be noticed as a musician in booking, September is your chance.

Many musicians ask me in music coaching: How do I even write to promoters? How does music promotion work without management? And the honest answer is: You don't need a big team - you need clarity.

It's the end of August and you might already be feeling that tingling sensation: fall is coming, event organizers will soon be approachable again - and you want to be booked.

Now is the perfect time to prepare for the booking phase for 2026 in a structured and relaxed way.

First, look at what you already have. Maybe a good live video, some nice feedback from a gig, a few new photos. You don't have to reinvent everything. Sometimes it's just a matter of sorting through existing material.

Summer is coming to an end. The loud festival weeks are slowly coming to an end and the calendar is pointing to fall. Maybe you had a tour, a few good gigs - or maybe it was quieter than you thought. Either way, now is the right time to take a little break.

I like to call this a creative check-in.

I see it again and again in my coaching sessions: musicians who make great music but fail because of a single PDF document. Not because they can't do it - but because they feel it has to be perfect.

But your EPK - your Electronic Press Kit - must do one thing above all: make you tangible. Not glossy, not marketing gobbledygook, but clarity.

I still remember a late summer gig somewhere between fields, drinks trolleys and a stage on pallets. There were maybe 40 people there, and I knew: no lights, no big technology, no glamor. And yet - I loved every second of it.

Because presence is not created by size. It is created through connection.

Many people think that small stages are "worth" less. But they can be a real game changer for your development. This is where you practice closeness, respond directly to your audience and learn to trust yourself - without a safety net.

There is this strange gap between "I want to be visible" and "I don't want to be too loud". Many female musicians know this. We want to be heard, but not annoying. We want to show our presence, but without imposing ourselves.

Especially in summer, when the attention span on the Internet feels like three seconds, many people think: It's no use anyway. But you know what? That's exactly why it's your time.

Everything slows down a little in August. And that means: your voice can come through more clearly. Without noise. Without competition.

August can feel strange for many female musicians. The big festivals are over, it's quieter in the cities and while others are on vacation, it feels as if everything has somehow come to a standstill. No concert, no new request, no movement on social media - and suddenly you doubt everything.

This so-called summer slump is nothing unusual. But it doesn't mean that you're "not good enough" or that your career is at a standstill. It's simply a pause on the outside. And that's exactly why it's the perfect time to get active on the inside.

August is a quiet time for many event organizers. It's vacation time, the big festivals are over and the mailboxes aren't as full. This is exactly your chance to make yourself known - without getting lost in the noise.

Instead of waiting until everyone becomes active again in September, you can work quietly in August - but remain visible.

If you want to be booked in the fall and winter, now is the time to get your EPK - your Electronic Press Kit - in shape. Bookers, festival offices and event organizers often make their decisions months in advance. And you have exactly one chance to make a lasting impression.

A good EPK not only shows who you are, but also why people should book you. It's your digital stage set.

Tours mean freedom, applause and excitement. But they also bring fatigue, restlessness and the constant change of places, beds and people. As a musician in particular, you need a strong foundation so that you don't get lost between the gig and the after-show.

Self-care is not a luxury, but the basis for really living up to your potential - and staying healthy.

Festivals are more than just a stage. They are a meeting place for people who shape the music business. While you concentrate on your performance, conversations, connections and spontaneous encounters happen all around you. And this is exactly where your greatest opportunity lies to become visible - not just on stage, but in the minds of those who make the decisions.

Dreaming of summer on tour? A new place every evening, applause, sunsets and exciting encounters. Yes - all of that can be true. But there are also sides to life on tour that are rarely talked about. Especially as a musician.

In this article, I share experiences that you won't learn in music schools - and that will strengthen you on your next summer tour.

Festival season is a long-awaited highlight for many female musicians. Big stages, new faces, sun on your face and the thrill just before your performance - a summer dream. But this dream can quickly become a challenge if you are not well prepared. Because the reality on festival stages is very different from a small club gig.

The 3 pillars of a successful musician's business
Many musicians think:
"If my music is good enough, I'll be discovered!"
But unfortunately, the music business works differently today.

Talent is important - but without the right strategies it remains unheard.

Why you feel like a failure - and how to get your strength back

Are you more of a type 1 or type 2 artist?

Type 1 says:
"Social media is killing me."
"I'm not getting any reach."
"It just feels frustrating."

Type 2 says:
"Social media is my biggest opportunity."
"I reach people with my art."
"I love what content makes possible."