Media mentions
Podcasts
My Podcasts
I am incredibly proud to accompany musicians on their journey with these podcasts – offering knowledge, experience, and a lot of heart. Because everyone deserves to be heard and to live their own dream.
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A Podcast by Christina Baur
This podcast is for artists who are done waiting to be discovered – and ready to build their own stage.
I’m Christina Baur, artist manager, coach, and founder of the Music Academy and Empower Music Community and in this podcast, I share honest insights, tools, and stories from the music industry to help you grow your career on your own terms.
What you’ll hear:
– Real talk about confidence, visibility & mindset
– Music business strategies that actually work
– Interviews with coaches, artists & change-makers
– Stories from the journey – wins, failures & everything in betweenBe Your Own Star means:
You’re not just chasing fame.
You’re creating a life and career that truly reflect who you are.
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A Podcast by Christina Baur
This podcast is for musicians who no longer want to wait to be discovered, but are ready to take their career into their own hands.
I am Christina Baur, artist manager, coach, and founder of the Music Academy and Empower Music Community, and I show you how to achieve success with structure, visibility, and inner clarity.
Whether you're just starting out or already on stage – here you'll get honest insights, proven strategies, and motivation for your unique path in the music business.What to expect:
– Real talk about visibility, self-doubt & mindset
– Essential business knowledge for musicians
– Personal experiences, learnings & interviews
– Inspiration from the community – for the communityBe Your Own Star means:
You don't wait for the breakthrough.
You build it yourself.
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The EMC Podcast offers an authentic look behind the scenes of a musician's life. Christina Baur (artist manager & coach), Julian from Süparkstudios (producer), and Yvonne Gundacker (singer & vocal coach) openly discuss everything that truly moves musicians today:
from self-doubt and visibility to social media, stage presence, and mental health, all the way to money, career, and community.
Article
Be Your Own Star With Help From Music Coach Christina Baur
Artists, take your career to the next level with Christina Baur's artist coaching program, Be Your Own Star. With Be Your Own Star's professional services, artists can learn to find their own voice within their passion and expand that into a profitable and meaningful music career. Whether you have a vision for your career or have a dream but don't know where to begin, Christina can help you take that dream and turn it into a reality with a legitimate, sustainable music career.
Currently based in Munich, London, and Los Angeles, Christina Baur is well-connected with the global music scene and has experience working at all levels of the industry. She first got her foot in the door of the industry at just eighteen years old, interning at a German radio station. This is where she was introduced to artist liaising and realized her path for a music career. From there, she studied events and tourism management across Germany and the United States, organizing festivals and concerts, truly honing her passion for the touring side of the artist business. Christina then moved on to artist management, even touring with an artist before the pandemic put a halt on the live music industry.
Bonus track: Christina Baur answers questions
Every week, MusikWoche exclusively presents industry personalities in the "Bonustrack" section and asks them about their musical preferences and thoughts on the music industry. This week, Christina Baur, founder of the coaching and mentoring company Be Your Own Star and Artist Manager at the international agency MWO Management, has her say.
What's a good topic to argue with you about?
Music and, in particular, the diversity and development of genres.
What’s your most fruitful source of inspiration?
Traveling and attending concerts in different countries. It allows me to discover a wide range of musical styles and artistic expressions.
What are you willing to walk miles for?
I’m ready to go the extra mile to support female musicians on their journey to success. That’s one of the main reasons I founded Be Your Own Star.
1000 Streams on Spotify: Your Journey to Streaming Success
With a staggering 515 million active users worldwide at the dawn of 2023, Spotify is the undeniable powerhouse of music and podcast streaming.
And guess what? Those numbers are still skyrocketing!
My name is Christina Baur and I am an artist manager, musician coach, and mentor. Over the last years of my work experience, Spotify has gained more and more importance in the music industry. Many of the artists that I manage and coach are making a living off of Spotify and experience Spotify as a great source of passive income. But let's face it - it's very hard to get to the point where Spotify actually generates income for you as a musician.
Picture this: You've poured your heart and soul into your music, yet your streaming numbers struggle to hit four digits. It's a common tale, with a whopping 6.3 million artists (approximately 78.4% of the total artist population) on Spotify receiving fewer than 50 monthly listeners. Shocking, right?
Article
Be Your Own Star With Help From Music Coach Christina Baur
Artists, take your career to the next level with Christina Baur's artist coaching program, Be Your Own Star. With Be Your Own Star's professional services, artists can learn to find their own voice within their passion and expand that into a profitable and meaningful music career. Whether you have a vision for your career or have a dream but don't know where to begin, Christina can help you take that dream and turn it into a reality with a legitimate, sustainable music career.
Currently based in Munich, London, and Los Angeles, Christina Baur is well-connected with the global music scene and has experience working at all levels of the industry. She first got her foot in the door of the industry at just eighteen years old, interning at a German radio station. This is where she was introduced to artist liaising and realized her path for a music career. From there, she studied events and tourism management across Germany and the United States, organizing festivals and concerts, truly honing her passion for the touring side of the artist business. Christina then moved on to artist management, even touring with an artist before the pandemic put a halt on the live music industry.
Bonus track: Christina Baur answers questions
Every week, MusikWoche exclusively presents industry personalities in the "Bonustrack" section and asks them about their musical preferences and thoughts on the music industry. This week, Christina Baur, founder of the coaching and mentoring company Be Your Own Star and Artist Manager at the international agency MWO Management, has her say.
What's a good topic to argue with you about?
Music and, in particular, the diversity and development of genres.
What’s your most fruitful source of inspiration?
Traveling and attending concerts in different countries. It allows me to discover a wide range of musical styles and artistic expressions.
What are you willing to walk miles for?
I’m ready to go the extra mile to support female musicians on their journey to success. That’s one of the main reasons I founded Be Your Own Star.
1000 Streams on Spotify: Your Journey to Streaming Success
With a staggering 515 million active users worldwide at the dawn of 2023, Spotify is the undeniable powerhouse of music and podcast streaming.
And guess what? Those numbers are still skyrocketing!
My name is Christina Baur and I am an artist manager, musician coach, and mentor. Over the last years of my work experience, Spotify has gained more and more importance in the music industry. Many of the artists that I manage and coach are making a living off of Spotify and experience Spotify as a great source of passive income. But let's face it - it's very hard to get to the point where Spotify actually generates income for you as a musician.
Picture this: You've poured your heart and soul into your music, yet your streaming numbers struggle to hit four digits. It's a common tale, with a whopping 6.3 million artists (approximately 78.4% of the total artist population) on Spotify receiving fewer than 50 monthly listeners. Shocking, right?
Radio
Song of the Summer competition with Unsigned BC
As a sponsor and interview guest for Unsigned BC's annual Song of the Summer Contest, I had the privilege of supporting a fantastic initiative that showcases emerging music talent across British Columbia. In my interview, I shared insights into the development of independent artists and the journey to success without a label. The competition empowers unsigned acts, providing a platform for new voices to be heard and celebrated.