Shortly before the release: between anticipation, fear and self-doubt

You've spent months writing, producing, tweaking, discarding, hoping - and now it's here: the moment before your new single or album is released.

And suddenly everything feels different.

What was just euphoria now becomes a knot in the stomach:
"What if nobody hears it? What if it's not good enough? What if I disappoint?"

Almost all musicians know this emotional rollercoaster ride.
And it's not wrong - it just shows how much your music means to you.

What you can do to stabilize yourself during this phase:

1. focus on the action, not the reaction
You have given your all. You publish because you have something to say.
Realize: The release is an offer - not a test. You are offering something. How it is received is not up to you.

2. get feedback from people who empower you
Not from "critics" or people who don't understand your vision.
Let them tell you what's good - honestly and benevolently.
This is not ego stroking. This is emotional stability for creative self-employed people.

3. plan your release day so that you feel good
Don't make ten Zoom calls. Go for a walk. Eat something good. Surround yourself with people who love you.
Success doesn't come in the first 24 hours - but the way you feel on the first day lasts a long time.

I've accompanied musicians from Munich, Berlin, Los Angeles and all over Germany - and no matter how experienced they were: There is always this moment of inner uncertainty before a release.

But you know what?
That's not a sign that you're weak.
It's a sign that you're putting out real art.

You are allowed to be excited.
You are allowed to doubt.
And you are still allowed to publish.

Kind regards